The Final Update

After a long run, I’ve decided to archive the Hospital Social Network List. The final update will be published at the end of August.

Additions and corrections must be received by Friday, August 17, 2012. The list will remain available as an archive, but no changes will be made after this final update.

Thank you for participating – it’s been fun. I’ll answer any questions in the comments.

UPDATE – July 23, 2012
I’ve had several questions via Twitter, email and the comments below, so I’ll answer the main one here:

Why are you shutting down the list?
This wasn’t an easy decision, but there were several factors leading me to this choice:

Time – Maintaining the list was a manual process, and took more time as it grew. I wanted to automate the process, but never found a programming partner.

Passion – The last update was in October, 2011, almost ten months ago. I used to do updates every month, but over the years maintenance became a chore and updates lagged.

But the most important reason is:
My goals have been achieved. The purpose of the list was simple – make hospital leadership pay attention to Social Media and take it seriously. When I started the list in 2009 Social Media was a sideshow, something to fear not embrace. The list was a tool for hospital Web, Marketing and Communications staff who wanted to change that perception.

Things are different now, and I believe the list had a part in that transformation.

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27 Responses to The Final Update

  1. Congratulations for all the hard work you put into this!

  2. michaelD says:

    I’m sad to learn that you’re bringing HSNL to an end. It’s a masterful work and an equally important resource for the industry. I know I’m not alone in stating my surprise at this development. That said, kudos to you and your ongoing efforts to develop and provide this list with such generosity. – Michael D

  3. Mbabcock says:

    Bummer. This list is a great resource. What’s the reason for it’s demise?

  4. Michelle Kraft says:

    Thank you for all your hard work.  It was a great resource many of us used.

  5. Tony Byrne says:

    Hi Ed-

    Congrats for building this and maintaining it for so long.  There’s a lifecycle to these sorts of volunteer efforts and I think it’s only fair that you declare it a success and move on.

  6. Dragosta says:

    Hi, Ed,

    Thanks for doing the list.  It was very helpful for me as I was bringing our facility into the world of socail networking!   Deb Ragosta, Milford Regional Medical Center, Milford, MA

  7. brianahier says:

    Ed, you have made a HUGE impact with this list and it has been a very valuable resource. Thank you for your great work.

  8. Jason Boies says:

    This was a valuable resource for me when I first began looking into social media adoption in Healthcare as part of my position with Radian6.  

    I’ve sent so many people to this site that I’ve lost track.

    Thanks for your work on this, Mr. Bennett.


    Jason Boies
    Radian6 Community

  9. You did a remarkable job all these years. Thank you for maintaining it for so long.

  10. Ed,

    Thank you so much for all the work you have done over the years. From building and maintaining the Healthcare Hashtag Project together with Tom, I can relate with how much time is consumed just to maintain a list. Few people will understand and perhaps even appreciate how much work you have put into this.


  11. Kathy Divis says:

    Thanks for all the good data through the years. Much Appreciated.

  12. Jeremy Riga says:

    Have you considered making the list open-source and community maintained?

  13. Nick says:

    Thanks Ed – your efforts and the list were invaluable to all of us early adopters! 

  14. P Burke says:

    Thank you for your efforts. Much appreciated.

  15. rdjfraser says:

    This made my morning a bit sad. I completely understand and I echo all the statements below. Thank you for the time you did invest, the value you created to all of us was and is immense. We are all in your debt. If our paths do ever cross drinks are one me! Please let me know if there is something I could do to help, volunteer time etc. 

    Thanks again!

  16. Thanks for your leadership Ed!

  17. Ed, you’ve been a quiet leader in moving the hospital industry towards 2-way engagement w/consumers via  SM. TY for doing it (and have fun at #hcsmtx).

  18. Daisy says:

    Thank you for all your work in bringing to light the importance of social media in healthcare! 


  19. Taylor Walsh says:

    Ed, thanks so much for your leadership and the care with which you’ve created this great resource.   It has really been the best tangible evidence of your constant refrain that the patient/consumer has been leading the adoption of social for their health.

  20. Pingback: Everyone Exhale. The Hospital Social Networking List is Alive and Well, Thank You. | Healthcare Marketing Exchange

  21. Pingback: Hospital Social Networking List is Alive and Well, Thank You | Healthcare Success Strategies

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  23. noah william says:

    Marketing technique if well researched will give you benefits.

    Online marketing has become competitive and its better if you have other techniques for better campaign results.

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